Prior to helping my husband with his real estate business, I worked in technology for over 10 years. I retired from my 6 figure secure Solutions Architect job just to find a hard life of entrepreneurship in my family business. I applied my tech skills to our business. I dug deep into the problem to find the root cause of our cash problem. What I found infuriated me. A major national site that sells millions of leads to Realtors all over has charged us for over 40% duplicates while charging us over 10,000 per month for leads. When I confronted them, I was told this is how everybody pays according to my contract and there will not be a refund.

How can any Realtor expect to grow business and to be sure they can take care of their family all the control is in the hands of the lead generation platform?

Since then I spend years perfecting lead conversion while spending over $10,000 on leads and processing thousands of leads per month. I started working on creating our own lead generation system. I have researched multiple platforms and tested every possible lead generation company that was available, Still being unhappy with either price, quality or complexity of setup. I created my own system based on years of testing and relentless pursuit of marketing knowledge from the top minds in the industry.

We developed our own system and then automated it inside Our Top Agent platform.